Number of Articles: 708
Designing a Response Model to Marketing Rumors on Social Media Networks (Case Study: Rumors in the Food Industry on Social Media)

Articles in Press, Accepted Manuscript, Available Online from 02 June 2026

10.22108/nmrj.2026.148481.3313

Ali Khodadadian; Mohammad Rahim Esfidani; Tahmoures Hasangholipour Yasouri

Examining the Relationship Between Gamification and Customer Engagement in Online Businesses

Articles in Press, Accepted Manuscript, Available Online from 11 July 2026

10.22108/nmrj.2026.148559.3317

Marziyeh Gomar; saba amiri

The Impact of Social Media Sharing on Perceived Risk and Revisit Intention to Adventure Sports Tourism Destinations

Articles in Press, Accepted Manuscript, Available Online from 19 July 2026

10.22108/nmrj.2026.146901.3264

Farzane Amani beni; Hadi Bagheri

Silver Economy in Iran; A Prospective Study on Aging-Related Businesses

Articles in Press, Accepted Manuscript, Available Online from 20 July 2026

10.22108/nmrj.2026.148528.3315

shahriar Azizi; salman eivazinezhad

Comparative Analysis of Emotion-Based and Information-Based Video Content in Shaping Travel Intention to Ecotourism Destinations: The Role of Psychological Mechanisms

Articles in Press, Accepted Manuscript, Available Online from 24 August 2026

10.22108/nmrj.2026.147469.3266

Narges Rahimi Taghanaki; Mohammad Reza Rezvani; Neda Zarandian; Alireza Darban Astaneh; Sajad Ferdowsi

A Value Co-Creation Model with Customers in the New Product Development Process of Organizations with Complex Products and Systems

Articles in Press, Accepted Manuscript, Available Online from 31 August 2026

10.22108/nmrj.2026.148317.3308

mohammad reza karimi alavijeh; Omid Heydari; Zohreh Dehdashti Shahrokh; Vahid Nasehifar

Developing a Referral Marketing Model: The Hidden Power of Customers in Brand Growth

Articles in Press, Accepted Manuscript, Available Online from 12 September 2026

10.22108/nmrj.2026.149318.3346

Abdullah Saedi; Fatemeh Beiranvand

New Marketing Research Journal

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