Cinema Marketing: Fitting a Perceived Quality Model Affecting Satisfaction, Behavioral Intention, and Dedication of Cinema Spectators

Volume 11, Issue 2, July 2021, Pages 27-44

10.22108/nmrj.2021.124898.2232

alireza amini; Maryam Nekooeezadeh

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Investigating the Impact of Social Media Marketing Activities as Growth Hacking Strategy on Behavioral intention and Oral Promotion of Customers

Volume 8, Issue 4, April 2019, Pages 45-68

10.22108/nmrj.2018.105418.1335

Davod Feiz; Atefeh Shaabani

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Analyzing the Effect of Gamification Strategy on Customers’ Loyalty (Case Study: Customers of Selected Branches of Isfahan Mellat Bank)

Volume 7, Issue 2, August 2017, Pages 135-152

10.22108/nmrj.2017.21802

Seyed Fathollah Amiri Aghdaie; Hadi Teimouri; zahra trarkan

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The Effect of Cognitive Absorption and websites features on Satisfaction and User Continuous Usage of the Social Network (case study: Facebook)

Volume 4, Issue 2, September 2014, Pages 95-110

sahar naseri; kamran zahedfar; Sayed Mohammad Noepasand Asil; Mohsen Akbari

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