Keywords = Consumer behaviour
Number of Articles: 2
Investigating The Impact of Brand Extension Success Drivers on Consumers’ Behaviour

Volume 4, Issue 4, May 2014, Pages 167-180

Zohreh Mohammad nabi; Seyed Mohammad Tababaei nasab; Seyed Mohammad Tababaei nasab

Investigating And Comparing “Consumer Decision Making Styles” Among Working and Non-Working Females

Volume 3, Issue 2, September 2013, Pages 1-24

Elham Sadat Mirhashemi; Shahriar Azizi; Manijeh Gharache

New Marketing Research Journal

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