Explaining the Mediating Role of Marketing Ambidexterity in the Relationship between Market Knowledge Development, Intellectual Capital, and Knowledge-based Firms’ Performance

Volume 11, Issue 4, March 2022, Pages 107-126

10.22108/nmrj.2021.124133.2191

Soltanali Shahriari; Fatemeh Jahanshahi

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Designing an Interactive Model for Marketing Intelligence and Effectiveness of the Insurance Industry Performance using Fuzzy AHP Techniques Case Study: Pasargad Insurance

Volume 9, Issue 2, September 2019, Pages 149-168

10.22108/nmrj.2019.117628.1776

anoosh omidi; Mojtaba Poursalimi

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Impact of Strategic Orientation on Business Performance through Marketing Capabilities (Case of Study: Mehr Eghtesad Bank Branches in Isfahan)

Volume 8, Issue 2, June 2018, Pages 87-104

10.22108/nmrj.2018.107552.1466

Mohammad hasan Ahmadzadeh fard; Mahmood Gholami karin; Ali Taghavi; Amir Sadeghi

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Analyzing the Role of Market Orientation on Hospitals Performance with Emphasis on the Role of Organization Brand Identity (Case study: Private Hospitals in Isfahan City)

Volume 7, Issue 4, February 2018, Pages 145-156

10.22108/nmrj.2018.108466.1523

Farzaneh Mohammadi

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Documentation of Customer Management Processes: Regards for MSCs Performance

Volume 4, Issue 1, July 2014, Pages 58-43

Mohammad Saadatmand; Shamsalsadat Zahedi; Hassan Khalili; hossein tarzami

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Surveying the effect of market orientation and innovation on performance of food companies of Iran Stock Exchange

Volume 2, Issue 3, December 2012, Pages 107-120

Mahmoud Hossainee; Jamshid Salar

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