New Marketing Research Journal - Articles List

Keywords = Message Content Strategy

Message Content Strategies of Commercial Advertising Campaign: Identification, integration, and validation

Volume 13, Issue 1, June 2023, Pages 147-176

10.22108/nmrj.2022.134157.2724

Zeinab Zamani; Mohammad Ali Babaei Zakliki; Shahriar‏ ‏ Azizi

New Marketing Research Journal

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