Keywords = cause-related marketing
Presenting a Model of the Success Factors of Cause-Related Marketing in Iran

Volume 11, Issue 4, March 2022, Pages 177-190

10.22108/nmrj.2021.129648.2501

Hossein Karimi; Milad Bakhsham; Mohammad Rasol Almasifard; Mohsen Yarahmadi


Customer Clustering Analysis in Cause-Related Marketing Based on Product Type

Volume 8, Issue 1, May 2018, Pages 75-96

10.22108/nmrj.2018.105503.1351

Mostafa Shaghaee Fallah; seyed hamid khodadad hossaini; Anahita Khorrami Banaraki; Ali Alizadeh Zoarem