Designing a Model of the Antecedents of Users Avoiding In-App Ads in Smartphone Applications

Volume 15, Issue 4, December 2025, Pages 1-30

10.22108/nmrj.2025.142371.3095

Aramesh Beheshti far; Mahmood Gholami; Amir Sadeghi

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Impact of Strategic Orientation on Business Performance through Marketing Capabilities (Case of Study: Mehr Eghtesad Bank Branches in Isfahan)

Volume 8, Issue 2, June 2018, Pages 87-104

10.22108/nmrj.2018.107552.1466

Mohammad hasan Ahmadzadeh fard; Mahmood Gholami karin; Ali Taghavi; Amir Sadeghi

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Explaining the relationship between Product attributes, Customer experience and Brand equity with Purchase intention and Brand loyalty of mobile in Ahvaz city

Volume 5, Issue 3, January 2016, Pages 103-120

Amir Farsi Rad; Mahmoud Gholami; Nabi Alah Dehghan

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